ASHG is currently investing 250 million euros of equity in specialized hotel properties in Germany and surrounding countries, focusing primarily on medium-sized and larger, so-called Level-2 cities.
ASHG acquires individual hotel properties with more than 90 rooms as well as hotel portfolios in the 2- to 4-star category across Europe, focusing on secondary urban markets. The company focuses on properties where significant potential improvements and high returns can be realized through repositioning, renovation, and operational restructuring.