DE | EN

DE | EN

WELCOME
TO ASHG

ASHG is a pan-European hotel operator,

managing a diverse portfolio of hotels

for institutional investors.

Hotels
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Hotels

Rooms in development
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Rooms in development

Currently, ASHG operates 5 hotels and has over 1000 rooms in the development pipeline. Our properties are strategically located in key cities, travel hubs, and leisure destinations.

We partner with major global brands and curate distinctive independently branded hotels. Our portfolio includes a wide range of hotel types, such as:

Our vision

ASHG is committed to delivering exceptional guest experiences, ensuring superior top and bottom-line returns for our investors.

Our core mission is to develop and inspire Europe’s best hospitality team. We are immensely proud of the talented individuals we have assembled, both within our hotels and our specialized support teams.